Learning intentions Students are learning to…
- To recognize how and why Helen Clark is being represented as she is..
Success criteria (How do students know they have achieved success?)
I can…
- I can identify representations in the broadcast.
- I can think about why strong female representation is problematic.
Relevant Film Archive footage:
Labour Party Political Broadcast
Activities
This lesson shows students what is expected of them in the module in terms of AS criteria and breakdown. The Labour Party Political broadcast is then used to further understanding of representation
Give out Student Achievement Standard Handout for 2.3
Recap essential concepts from the last five lessons with mix and match activity on the back: Representation / messages / stereotypes / generalizations.
Play Labour Party Political 1996 (1.51)
Write these questions on the board to be answered while you play exert a second time:
- What was the intended purpose of this broadcast?
To present Helen Clark as a strong, confident and human leader.
- What shot is used to show Helen in her environment?
Tracking Shot
- Why has this shot been used?
Gives the audience the idea of her being in control of her ship. She is also very appealing in that she looks vital and the movement of the shot provides a feeling of things being on the move.
- How has Helen Clark been presented through her costume?
Appropriately attired for business but still feminine. Sensible.
- Helen Clark discusses the characteristics needed to be a woman in power. Women need to be …
Strong (tough), determined (self centred), forceful (nagging).
Snowballing of Ideas: student pairs share ideas with each other, then two pairs come together to further the discussion – record ideas as mind map. Ideas may be repeated but they gain greater clarity. Give them about 9 minutes for this and then ask them to choose the best three ideas and write into books with the question above.
- Why in our society do you think the strong characteristics of women get turned around, strong / tough, determined / self centred, forceful / nagging? What does this suggest about what society wants from women?
Handouts
Student Achievement Standard Handout for 2.3
